Abused Godess Lets Save our Sisters from Domestic Abuse


Abused Godess at Buddhu Box 4

Domestic Violence India NFHS3
We are one among those few nations who call their country as Mother India “Bharat Maa” still the ratios of domestic violence are threatning  .Domestic violence in India is endemic and widespread predominantly against women. Around 70% of women in India are victims of domestic violence.Tomorrow it seems no one will be speared.

A hard-hitting campaign depicting Hindu goddesses as victims of domestic violence has been launched by a charity in India.The posters feature the goddesses Saraswati, Durga and Lakshmi, who can be seen with physical injuries on their faces.The Save Our Sisters campaign turns the traditional imagery of the goddesses on their head, and is all the more shocking because they are such iconic images in India and Hinduism in general.

Abused Godess at Buddhu Box 5National Crime Records Bureau reveal that a crime against a woman is committed every three minutes, a woman is raped every 29 minutes, a dowry death occurs every 77 minutes, and one case of cruelty committed by either the husband or relative of the victim occurs every nine minutes.This all occurs despite the fact that women in India are legally protected from domestic abuse under the Protection of Women from Domestic Violence Act.s like no woman shall be spared. Not even the ones we pray too,” the ads issued for Save Our Sisters initiative by Save the Children India NGO urge us to act before it is too late and also include a helpline number. To Know about Laws against domestic violence and abuse http://www.indiatogether.org/manushi/issue137/laws.htm

Abused Godess at Buddhu Box 6 In a country on  an average 37% of women openly admitted the assault and abuse cases , I wonder how many will be there who haven’t said any thing to save their family pride. A country where out of Billion of God and Goddess  half of them are Goddess and if we are not sparing the little girls for violence then how far these goddess are safe .

Abused Godess at Buddhu Box 2

Ad agency Taproot physically recreated scenes from old hand-painted images of Indian goddesses.The campaign was created by blending traditional hand-painted Indian art with modern-day photography using real models by Mumbai’s Taproot India advertising agency has won multiple awards at different ad festivals. Makeup was used to add bruises and wounds to the models before photographing them. This is a recreation of the goddess Saraswati.

Abused Godess at Buddhu Box 3

The campaign simply and effectively captures India’s most dangerous contradiction: that of revering women in religion and mythology, while the nation remains incredibly unsafe for its women citizens.100 million Indians, largely women and girls, are said to be involved in trafficking.
Last year alone, 244,270 crimes against women were reported in the country.

Each ad includes a phone number to report abuse to “Save Our Sisters.”

Spousal Violence State wise in India NFHS3

I only have one concern with this other wise great campaign for great cause The figures captured are Hindu Feminine forces /Goddess however we being a country with multiple religions other regions are ignored which might give a wrong impression that this message is only targeted to Hindu population .However NFHS 3 Data shows that how well spread the issue is nation wide among all religions and cultures.

Irrespective of my disagreements i give my full support to the cause and credits to artists for such neat work.Their work is simply superb.

If you too support the cause please share the post among your friends to promote the campaign  http://www.savethechildrenindia.org/

Photo courticy :http://www.buzzfeed.com/regajha/indias-incredibly-powerful-abused-goddesses-campaign-condemn

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7 thoughts on “Abused Godess Lets Save our Sisters from Domestic Abuse

    • Let me first thank you for taking time to read out the post. And then acknowledge your quest for validity of data.
      Well most of the figures (for this articles) taken are from the NFHS-3 Survey conducted in 2005 -06 (You can google and get complete report to verify as the graphs taken are from NFHS-3 data only) and a report by Renuka Chowdhry from WCD (Women and Child Development ) again this can be looked for in interviews and online. http://en.wikipedia.org/wiki/Domestic_violence_in_India
      I believe NFHS 4 will be conducted in 2014 some time . NFHS = National Family Health Survey conducted by GOI.so this was the latest data available.
      I hope I to some extent are able to satisfy your query.
      Thanks
      Ms.Kriti Trivedi

      • This is how people like you create bias. Have you studied NFHS survey and tried to check what kind of questions they have asked? how they have done that survey? NO. I have done that. That study has considered only women are subjected to DV. There was no gender neutral study. Also a study done seven years back is projected here as recent figure to fool everyone. When the DV definition is considered in gender biased way how on earth anyone can expect correct outcome? I am sure you have not studied that report. Also this report never says 70% women are subjected to DV. You are projecting WRONG data without any knowledge and understanding of statistical data.

        Moreover, UN women in its 2011 report on domestic violence has said 20% women are subjected to DV. But all these figures are reported as ‘ever in their lifetime’….Similar study is never done on men. So these are onle sided and biased.

        Stop spreading rumour based on completely unscientific and illogical analysis.

      • You are absolutely right , I did not tried to check what questions they asked because i didn’t felt any need to for a appreciating an effort of add campaign. Had i been writing a paper or post on domestic violence i would have done thorough research like you said and posed my points.
        I truly believe you must have been part of these surveys and researches and Iam honoured that a learned person like you has found my blog worth commenting.
        I assume you know research and surveys well so you must be aware that topics such as abuse , HIV etc it’s really tough to get real data .there are practical issues associated to begin with investigator is instructed to write what respondent is saying. these studies have very little or no scope for observation.
        I myself have been part of DLHS survey and with my little experience from DLHS ,AHS i can say even when we ask personal questions to females most of the times males in family and /or mother-in-law’s sit there. A female rural or urban in our society is not free to discuss these issues due to social pressures and various other issues you might be well aware of. So even if the survey is projecting 20% or so real situation is worse than that (based on personal observations and informal communication with community)
        It takes lots of courage to accept in front of others and to them self that it is abuse. Irrespective of any such things we cannot deny that domestic abuse is an issue a survey says or doesn’t. And this organisation is picking up issue iam merely posing my views on their approach.
        At the same time unfortunately for men we have negligible laws for their abuse unlike few developed countries.
        But don’t you think you are channelling your agitation at WRONG person and wrong post.
        • Although i empathise your agitation sometimes i feel same with newspapers
        • But the post never claims that it is the recent study to mislead. It is focusing on cause , Your allegations are quite strong 
        • This post is focusing about the add campaign not on women abuse
        • A better place might be the source (link already given in blog) or may be the organisations and newspapers who are the sources.

  1. I landed on your site randomly and found this interesting . Posts as well as comments are worth reading. Rightly said Women abuse is a word wide problem. Hope this campaign works well and create trigger for change.

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